You’ve probably been told this before: “Just post on Instagram and clients will come.” So, maybe you did.You created Reels.You spent hours in Canva.You wrote heartfelt captions. And still? Crickets. The truth is, Instagram isn’t a business strategy. Not on…

Ever feel like you’re hitting a wall with a sleep client? You know exactly what could help, but something’s stopping them from even trying your recommendations. It’s frustrating, right? Maybe you’ve walked away from a consultation feeling powerless, disconnected, or…

Table of Contents Introduction: Why Sleep Coaching Labels Are Confusing  There are many different terms used to describe sleep coaching that isn’t “cry-it-out.” You’ll often hear words like: Each of these terms sounds appealing, but what do they actually mean?…

Ever feel like traditional sleep training methods don’t always align with what your clients actually need? Or maybe you’ve seen success with some families but found others left frustrated, feeling like their values or needs were overlooked? If you’re nodding…

Struggling With Toddler Sleep? You’re Not Alone If you feel confident guiding parents through baby sleep but get nervous when it comes to toddler sleep challenges, you’re not alone. Many sleep consultants feel out of their depth when working with…

Are you trying to decide between a responsive, holistic sleep coaching course and a more mainstream sleep training provider to kickstart your career as a sleep consultant? Wondering which approach will truly equip you to help families struggling with sleep—and…

  Table of Contents Hey there! Are you a lactation consultant who sometimes feels a bit stuck when sleep issues come up? Maybe you’ve wondered, “How do I keep clients from looking elsewhere for help when their little one’s sleep…

Are you ready to uncover the secret to helping families achieve peaceful sleep without relying on non-responsive techniques? It’s not about gimmicks or rigid strategies—it’s something much more profound. Stick around because I’m about to reveal the biggest mindset shift…

Table of Contents Introduction: Wondering if holistic sleep coaching really means no crying? As a sleep consultant or parent committed to gentle sleep methods, you might be questioning whether it’s possible to support families without using harsh sleep training techniques.…

As a sleep coach, you may have encountered this question from clients: Whats wrong with sleep schedules?? You’ve likely wondered yourself: Is there a more natural approach that balances a baby’s biological needs with a parent’s desire for optimal sleep?…

Table of Contents Feeling stuck with yearly planning and asking yourself, “How can I create a plan that works for my business and life as a sleep coach?” You’re not alone. Many sleep consultants feel overwhelmed by rigid goal-setting methods…